Marketing
Strategy Ai Tools

Preselected and Tested Ai Tool Kit for Marketing Strategy and Planning

The Ark Bot Team has developed an efficient approach tailored for entrepreneurs and small business owners with limited resources to excel in their marketing strategy. This method leverages advanced AI Tools for Marketing Strategy, empowering small teams or individual entrepreneurs to create effective marketing campaigns. Delve into the comprehensive step-by-step guide for marketing strategy, specifically designed to meet the unique requirements of entrepreneurs and small businesses.

8 Steps

The Full Marketing Strategy Development with Ai Tools for Entrepreneurs and Small Business in 8 steps

STEP 1

Identify who your target audience is, including their needs, preferences, and pain points, so that you can target them with the right content.

Founder Pal AI can generate your customer persona profile very quickly for FREE. Founder Pal Ai helps entrepreneurs and small business owners who are in an early stage, trying to figure out the market, with limited time and resources.

Learn more how you can use Founder Pal Ai to get a good pulse on who is on the other end of your marketing efforts:

STEP 2

Bing Chat is an AI-powered feature available in Microsoft Edge. It has all the search and creative capabilities of Bing and more. You can access Bing Chat by signing into Microsoft Edge and selecting the Bing chat icon in the browser toolbar.

Bing Chat uses the GPT-4 Technology. Besides the artificial intelligence capabilities, it has access to the internet (Bing Search). Bing Chat is quite a powerful tool for research and interaction with live pages. The Copilot feature allows for better interactions, and a faster research process. 

You can generate tables and compare products, prices and features of your competitors’ products. If that wasn’t enough, you can generate fast SWOTs from various sources to have a holistics understanding of the market you’re about to enter!

STEP 3

Perplexity AI is a tool that uses GPT-3.5 Generative Ai and GPT-4 technology to deliver a highly tailored search experience, similar to an interactive AI search buddy. It provides a free basic version as well as a more powerful version known as Copilot, which requires a membership and is powered by GPT-4.

With Perplexity, you can generate research only from Academic Sources, if you’re interested in research papers and scientific publications, and not the whole net. By the same token, you can hone in on forums (e.g. Reddit) to see what the users and online community are talking about a product or service you intend on offering. It’s also possible to check the overall sentiment about your competitors to understand whether market entry is going to be easy or hard.

STEP 4

Diagrams AI are visual representations created through artificial intelligence technology to depict workflows, processes, or data flows. Whimsical leverages AI, more specifically GPT 3.5 Generative Ai and GPT-4 technology to facilitate and enhance the creation and management of these diagrams.

Whimsical Ai is great for scoping out the marketing strategy with your team. Building flowcharts and brainstorming tasks for the execution of your tactics. 

Whimsical can generate mind maps using Ai, so that you can quickly put your thoughts into meaningful and structured graphs. These visuals are a great way to communicate your thoughts and ideas to the team.

Finally, you can create wireframes for the Design of your website. So that you can effectively communicate your needs to the Design agency your working with.

STEP 5

Ideogram Ai is a web-based platform that provides an AI image creator with a variety of preset image generation styles, including a unique “typography” preset.

This is a useful tool for developing a comprehensive brand identity for a new business, including visual elements like color schemes, fonts, and visual themes. Ideogram Ai helps you figure out how to brand your company, but also your products. Each product needs to have its own image and personality.

Using Ideogram Ai you can create many logos. Drafting a few different designs to see what works best for your marketing plans. For the most part, the Logos are so good that they’re not just ideas, but also well-baked and ready to go Logos.

STEP 6

AI PRM is a Chrome extension that adds a list of curated prompt templates for SEO, SaaS Marketing, Content Marketing, Copywriting, Social Media and more to Chat GPT. This extension is designed to increase productivity and efficiency. It’s also available on Microsoft Edge.

Ai PRM is a very powerful Ai Tool that works best on GPT-4, but you may run it on GPT 3.5 as well. 

Once the Marketing Strategy and Processes have been well scoped out and understood, it’s time to develop your tactics. Ai PRM can develop tactics for all of your marekting communication channels; social media, organic, paid, digital PR, Newsletter, and much more. 

You will save time, and produce high quality and detailed tactics that will fill your marketing funnels with new Leads!

STEP 7

Waveformer is an AI-powered platform that allows you to create music from simple text prompts. It is used as an AI music and Background Sound generator.

The tool can be used for FREE. The quality of music is pretty good and you can generate lots of different musical pieces depending on what you need, your brand voice, customer persona, and business environment.

Music a powerful marketing tool for your brand identity, Advertisement, and Social Media Videos. Use it to create a unique Brand Tone, as well as engaging Ads that connect with your target audience.

STEP 8

Zapier offers a platform for automating workflows by integrating apps and services, enhancing marketing strategies. Its custom automations, Zaps, execute tasks based on specific triggers and actions.

Ideal for lead management, Zapier enables the definition of engagement strategies tailored to lead interactions across various marketing channels. This automation aids in nurturing leads towards greater engagement.

Additionally, Zapier’s lead categorization feature allows for more personalized marketing strategies, key to achieving optimal marketing outcomes.